Domain Name Business is a wonderful business, a business that has all the makings to change life within a split-seconds. If you’re fortunate with domain, a single good sell could change everything about you. However, it is a business that requires high level of individual creativity – to be successful in it, you need to think outside the box sometimes. One way you have to think outside the box is to identify good domain name.

A domainer can only hope to sell for thousands or even millions when the domain is good and of high quality. So how do you identify quality domain name? What are the qualities that make up good domain name?

Good Domain has to fall under one of these categories:

1. Premium Domain – Though every good domain can be considered to be premium, here I’ll isolate dictionary correctly spelled word as premium domain. This type of domain though not currently available are highly priced if you have them. Some of us who are privileged to have it knows the worth. It is the best choice domain for companies looking to dominate their niche as the industry leader. Premium Domians like Cars.com, Wine.com, Business.com has been sold for stupendous prices in the past.

2. Keyword Rich Domain – Registering the exact phases people are searching for, present some of the finest opportunities in Domain Industry. We call such exact phrased domain Keyword Rich Domain. It the best domain for SEO

3. Generic Domain – One word English domains are considered generic but in this regard I’ll treat it as personally coined word that is Short, Memorable, Pronounceable, and Brandable. This type of domain is the choices for new companies and start up. We are living in a time in history where companies first of all secure a domain before even registering the company name. If you register a company name that you don’t own the internet domain, you are building a brand to someone else.

This is where individual creativity is highly required. Companies are preferring custom coined words to Dictionary words for brand purpose. For this to work, the formed for must pass these qualifications

a) Short – The shorter a coined word the better. We live in a fast paced world where no one wants to spend a whole day typing one long world on a browser. Internet companies are recognizing this and making their names as short as possible. Names like: Yahoo, palness, Google. These three names are short, none is longer than 7 characters. They are ideal short generic domains.

b) Memorability – If you are just seeing any of these names for the first time, notice how easy they are to remember. Most of you are seeing Palness for the first time, take note of how easy it will be to remember even months after today

c) Pronounceable – Apart from this few names I mentioned, here are other popular generic names: Pinterest, Instagram, Groupon, Badoo. You don’t have to twist your tongue to pronounce any of these domain, are you? That’s a priceless quality in domain that buyers are looking for.

d) Brandable – Brand is everything in business. Yahoo originally has no real meaning but it carries so much brand that you will be forced to notice it. The combination of latter that are easily arrangeable and smooth to the eyes makes the branding very easy.

A coined generic domain must contain all these characteristic to be good.

4. Traffic Domain – Expired/Typo/Squatting – A domain that has traffic is good domain for parking and redirecting for traffic and SEO even if the actual domain quality is bad.

For a Domain to be considered as Good. It must fall under one or more of these categories, Premium, Keyword Rich, Generic, Traffic Domain. If a domain doesn’t fall under any of these, then it may just be another crap.

To Continued