Monetizing your content can be done in multiple ways. However, it is important you adopt best practices when you want to monetize your website or blog. One of the ways this is done is by doing what is called a disclosure. This is when you inform your readers of any deals you have with people, organization, product, service or platform you are talking about.

Monetization is an integral part of having an online presence. The most common reason why people monetize their content is to make profit. Monetization is a term used to describe anything you do on your site that makes it to generate income. The internet is all about content and your site, blog or any type of web presence you run is all about content and products review is part of your content.

Now anybody that is familiar with disclosures would also be aware of the issues surrounding it not just with respect to the ethics but the realization that such disclosures seems to water down whatever you want to say even before you say it. Some readers may also tune off, feeling you are already biased about the product.

SEE ALSO: Things To Consider Before Monetizing Your Content Online

However, what you want to say may actually be what you would have said if you had not had any dealings with the company as such. This puts you in a situation that you may not like even though you know you have to do what you have to do. Now, how do you handle this?

Working Around Full Disclosure

There is a workaround to this quagmire in which you can do the full disclosure in such a way that it may not directly look as if it is discrediting what you are saying about any given product.

Place A Full Disclosure Page On Your Website

You have a contact and an about you page, it is time you also create a full disclosure page on your website. The full disclosure page will be there to “warn” every visitor to the site that you may have one or two dealings with the product, service or organization you are talking about on this site that may be of profit to you as a person.

SEE ALSO: How To Generate Leads Through Your Online Content

This is the sum of what you say on the full disclosure page and it will serve to cover all the content on your website. Not everyone will visit the page but you have provided a full disclosure to everyone who comes to your website, it now depends on who actually cares for disclosure.

What Does This Mean?

Now you may have such dealing with every company, product or service you mention on your platform but this should not worry you. they may get to find this out just by reading your content and you do not have to specifically tell them that on every product you review.

Will This Compromise Everything You Post On Your Site?

You may think it will but do a rethink about this; how exactly will it compromise everything you post on your site?

You just stated on your full disclosure page that you may have profitable dealings with whatever or whomever you talk about on your site. This does not mean that you actually have one with everybody. The content you post will still be the same thing as before and people will get to judge it on its own merit without having to read a disclosure within the content. This is the main objective of the full disclosure page; people will have to click at it to read it and you would not have to place it within every content you post.

The fact is the advantage of doing this outweighs whatever disadvantage it may seem to have. Another thing is that even if you disclose only within the content that you have profitable dealings with what or who you are writing about, some people will assume that it applies to every content. Hence taking it away from the content will not change their minds. However, there will be visitors who are only interested in what you have to say and they might not even go to the full disclosure page.

Trying To Hide It Away From Clients?

Not necessarily and not in a sense that suggests you are trying to trick them. However, you do not want it to distract readers from the quality of the content. You are still meeting ethical and perhaps legal consideration by providing a specific page for it (similar to terms and condition page) without having to annoy everyone with it. You can also ask readers at the introductory stage of your article to see the full disclosure policy/page of your site.

Another tip

It will also do you a lot of good if you also write a balanced article that is not too heavy on promotion. There are ways of structuring your article that will still serve the purpose of promoting the product or service.

• • Talk about the merits as a user or someone that tried it

• • Do not mention other competing products in the same article

• • Try and do a pro and con of the product as this gives you a balanced article
  • Give the readers a great tip about it i.e. something they never knew or how they can use it to do something important as highlighting such would make the article more credible.

You can still work with full disclosures and provide great content while making money for writing powerful reviews. So, go ahead and do your thing!